One Day or Day One Decide Marjorie Stiegler MD Career Rx

 

In this episode of The Career Rx we’ll discuss:

  • How you can take back control of your career advancement
  • How to maximize your effectiveness and impact on the world
  • Why now is actually the best time to get started, even if you feel like you’re completely behind
  • How to earn 18 CME credits with The Branding Prescription CME Program

 

Learning how to control and advance your own career as a healthcare professional is more important now than ever. Don’t just wait around for others to finally notice you or your work. That’s a strategy for burnout and frustration.

Right now, a lot of people think that everything is on ‘pause’ or is out of their control, but that couldn’t be further from the truth. You just have to break out of the traditional way of thinking about professional development, and look to modern strategies for professional development.

This means understanding and implementing business strategy through digital tools to keep moving ahead and fast track your success. If you haven’t thought about professional branding or your online presence as being a key part of your effectiveness as a physician, now’s the time to start.

You’re not alone – in fact, most people don’t appreciate the role of branding, or what that even means. But after this episode, you’ll understand what you need to do to advance your career and increase your impact.

Regardless of whether you’re an employee or an entrepreneur, a business mindset is the key, and your most important business asset is yourself.

What do you hope to accomplish with your career, for yourself and for others? The possibilities are endless.

Because you are not JUST a physician… you are an agent for healthcare reform and change… but only if you’re known. Click here to learn more.

 

Presence has always been important but if you are a healthcare professional, it is more important than ever. – Marjorie Stiegler

 

In this Episode:

[00:43] Welcome back and get ready to learn more about The Branding Prescription CME Program.

[03:57] Do you know how to leverage your online activity for professional success?

[05:26] Why most doctors aren’t establishing a brand online.

[08:22] What is in the Branding Prescription Course? Hear a breakdown of the modules.

[12:13] Do you know what a keyword is? Are you using the right words to convey your value?

[15:14] Websites… what do you know about them?

[17:30] SEO… huh?

[20:34] Do you social? Social media is very important even as a professional…but not the way you’re probably doing it now.

[25:19] Physician specific issues, and how to stay out of trouble online.

[28:24] It sounds like a lot because it IS a lot… which means it is VALUE-PACKED!

[29:28] What all physicians need to know about being in an online market.

 


Links and Resources:

The Branding Rx (Earn 18 hours of CME!)

 

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Thanks for joining me on this episode of The Career Rx!

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TRANSCRIPT

Episode 34: What Does Modern Professional Development Look Like?

Hey there, welcome to The Career Prescription. I’m your host, Marjorie Stiegler. This podcast is all about the important stuff they don’t teach you in medical school, about how to treat your career, like the business it really is, and how to be strategic about your success. I’ll show you how to use modern strategies to get ahead, create your own path and do more of what you love. Every episode is inspired by questions from listeners just like you. So be sure to subscribe and of course, send me those questions, so I can use them on a future episode, so you don’t miss anything. Be sure to always check the show notes on my website. Are you ready? Let’s get into it.

Hey there, welcome back. Today I’m going to be talking a little bit more about The Branding Prescription course, because I’ve mentioned it a few times in the past series where we’ve been looking at professional and personal branding, and we’ve been looking at it deployed across a variety of physician websites.

Today I’m going to be talking to you about my exciting new news with the CME accreditation that it has recently received, but also to really walk you through all of the modules. So even if you don’t intend to take the course this episode is going to be well worth a listen. So that it can really open your eyes to the kinds of things you should be thinking about for yourself, whether you consider yourself an employee or you want to just look at your career in a deliberate way. Or if you do indeed have your own business or aspire to have your own business, or work in some kind of practice where you are at least a partner so it is truly your own business. Either way, what we’re going to talk about today is gonna be super relevant to you and especially relevant in these crazy changing times right now.

So as I’ve mentioned, The Branding Prescription is one of my flagship courses. It’s a 12 week long, on demand course that has both video lessons, as well as implementation sheets, and we’re in our fifth year. It’s been really, really well received a lot, a lot of fun. Of course, it has grown and evolved and become better and better every single year. And finally, I have sort of changed my tune and begun to offer CME for this course.

It has a whopping 18 hours of CME. And the reason I’ve changed my mind on this is basically because people continue to ask for it. You know, I used to really feel like I only wanted folks who were super serious all in because this is implementation heavy work. It’s not really something that you can listen to passively. Well you could, but you get the most results by doing stuff. And I wanted to be sure that I was spending my time helping people who are truly serious. But then with COVID, with the pandemic, people having all kinds of new needs, and just a lot more requests for this kind of information, I thought, well, you know, it really is not up to me to to care whether or not people have a certain amount of time, a certain amount of energy, where they just want to learn this information for their own sort of thinking and their own growth or whether they really want to do it so, so I have sort of changed my tune on that as a result of your requests.

And so here it is, in its fifth year, The Branding Prescription really, really helping physicians everywhere, totally crush it and also 18 hours of CME which of course means per you potentially, you can use your educational funds for that if you have something like that. And if you don’t, depending upon your own employment or your own business structure and your own tax situation, this might be a tax deductible expense for you. So if you’re interested, please do be sure to check it out. Most importantly, this is modern professional development. This is understanding business, and understanding how to use digital strategy digital tools to really fast track whatever it is that you want from your own success.

Presence has always been important but if you are a healthcare professional, it is more important than ever. Right now, a lot of people haven’t thought about professional branding or their professional activity online as being a key part of their effectiveness as a physician. Maybe you haven’t thought about it that way before, but it is, and the branding prescription CME program is going to help you to help your patients better. It will help you to grow your practice and it will help you to continue to advance your career.

Even in these highly uncertain times. Right now, a lot of people with COVID feel like everything is sort of on pause, because there’s fewer conferences, there are fewer opportunities for speaking and for research and for networking, and there’s frankly even just fewer opportunities to take care of patients face to face. So enormous, significant changes in the healthcare landscape going on right now.

These changes are what makes your online presence so very important. And there’s so many examples across the spectrum again from actual patient care via telemedicine to supporting the patient needs from online education to Digital ways of networking with colleagues, as well as digital delivery or virtual delivery of presentations, academic talks, even entire multi day conferences.

This is truly, truly massive. And so a lot of people are having to just by necessity now sort of foray into that digital space. And for many doctors, I know this because I’ve been speaking about this in Grand Rounds, and otherwise, for almost 10 years now, most doctors are holding back for a variety of reasons. One is they don’t feel they have time. But of course, if it advances your career and grows, your professional goals in a fast tracked way, it’s giving you that time back. So you do have time.

People are concerned, they don’t have time. And they’re also very concerned about doing it wrong. They’re concerned about their reputations, and whether they will be making mistakes by being active online. These are legitimate concerns. And so we’re going to talk about that as well. Really, really important to understand how some of those dynamics play out online so that you can be calm. If you can engage online in a safe way that is comfortable as ethical, and that meets the needs of yourself professionally, as well as those you are serving, so whether that’s your patients or whether that’s other colleagues.

I’ll also mention that I know many, many physicians are feeling a lot of financial pressure right now, because a lot of your elective things are on hold. A lot of your office visits are off. And having all of that pressure has contributed even more to sort of the crisis of its own that is physician burnout, right either feeling this pressure to work under unsafe conditions, or feeling like you don’t, you can’t go to work, you’re not getting enough work. And so you have a lot of financial stress, those are absolutely legitimate and real. And of course, if you can grow your effectiveness online to increase your revenue streams, again, whether that is telemedicine or other measures, then that will really help to alleviate this.

So these are all just kind of a few of the different types. of circumstances, why the content in this course helps people be more effective physicians and more effective leaders. So now I’m going to pull back the curtain and tell you exactly what’s on the inside. I’m going to go over the curriculum and objectives in more detail. And again, even if you don’t intend to take this course, the next 15 minutes or so is going to give you a fantastic list to think about, for what is you know, really important for you to be sure that you’ve got that covered when you think about your digital strategy and your professional strategy.

Even if you don’t want to get it covered through this course, get it covered Somehow, I do recommend that you get it covered somehow in a way that feels comprehensive to you though, it’s always harder to try to piece this stuff together with unvetted untested sources in bits and pieces, so I don’t recommend that. But of course, I’m biased. I do recommend that you pop over and take the course.

So let’s get into the six modules. So really, really importantly, I’m a physician, you guys most of you listening are physicians. My intended audience for this course are physicians or These health care clinicians and I know you’re busy. So this course is set up in a way that is totally manageable. That’s why it’s spread out over 12 weeks so you can do little little bits at a time. Each week is only going to require a small number of hours, and everything builds on itself. So it’s comprehensive, it’s sequential, and it’s totally manageable, I promise.

Okay, Module One is called the intro to branding. You can get some of this information on the website as well, which I will link to in the show notes. It’s okay, if this concept is totally new to you. They are basics, but it is just all about your professional value proposition and how to differentiate yourself in the market and how to talk about yourself in a way that really clicks with the right people. So I’m calling an intro to branding. But maybe it’s more of an intro to business mindset to really understand what it is that you’re doing again, even if you are an employee. So what does it mean for your clinical practice? It means you’ve got to figure out how to reach the patients who would most benefit from your services.

To connect with them in a way that makes them really want to connect with you specifically as their doctor. And also to ensure that it’s very easy for them to do that right so that they can make the appointment or they can take whatever action is needed to connect with you. And for your academic career, it means to help increase your professional visibility and recognition of you as a thought leader in your area of expertise, so that your colleagues and your future bosses and other people who hold the keys to those opportunities that you want, will want you to fill their positions and therefore if they’re going to invite you to speak, they’re going to want to connect with you collaborate, you include you and promote you. And that leads to that perfect matchmaking where you get really the career of your dreams.

Now there’s more than meets the eye in this module. You have been hearing me over the past handful of episodes in this branding series, talk about the four part framework of your value proposition and remember that’s who you are, who you help, how you help and the benefits of working with you. If you haven’t listened to the past few episodes, I do recommend you go back and get this in more detail.

But I’ve suggested that you can kind of jot down this value proposition and sort of fill in the blank sentence or two, but there’s really, really much more and in module one, I’ll help you to understand it. So you’ll begin to think of yourself as not only a business but a business with a particular business model.

If you haven’t thought about yourself that way before, it’s really important to crack open this idea of what are the possible business models for you. And again, these are you know, there’s a variety of different ways to approach your career and to approach the ways in which you provide services and earn your income.

Even if you are an employee, looking through that business lens, so much better clarity and a much broader view of possibilities. And then you want to be sure that you have a very intentionally determined who you want to work with, or who you want to work for. And buy who you know, that can sell a variety of things right.

Where do you want to be? What kinds of people sort of corporate values, what types of patients with what kinds of problems, who’s especially right for you, and who is perhaps not right, so you can set up that perfect match of mutual appreciation. And then we’re going to talk about how to really differentiate yourself so that you are uniquely suited and uniquely positioned to be that person. And then we’re going to talk about the specific problems you will solve a lot of folks again, don’t really give this a lot of a lot of consideration, but to really identify the specific pain points of your customer, or your client, your patient, your colleagues, your boss, your whom, you know, committees, whatever it is that you want to go do, what are the things that they need solved, that they are wanting to look for, and invest in someone to come and really do that job, how to identify those things specifically, and also how to go about collecting what is called social proof that really demonstrates your expertise and I guarantee you are like my prior students, you missing opportunities to do this right now and you should start ASAP.

So even if you don’t know what you want to do next with your career, this social proof is something you do not want to let slip away over time. Okay, that’s module one a lot.

Module Two is all about what we’re calling keyword strategy. And if that sounds strange to you, keywords really just mean words. They just mean words, you know, already, intuitively that patients use different words to describe what it is that they need or what it is that they think that they have, right? what they’re experiencing are often different words as compared to a medical textbook, for example.

And they often tend to use an entirely different language than physicians use. So they’re describing their needs, and we’re describing our services and they don’t match up. It’s really important to understand the words that the patients use, and to build your strategy around those so that the patients will recognize that you meet their needs and more so they’ll they’ll feel that that extra click with you that that will separate from other physicians in their general area with your same general practice, where they will say yes, this person has exactly what I need.

Now, if you’re not seeing patients, but you have a different kind of business model, same sort of thing here, understanding the words that your potential future boss uses, or that your colleagues use, whoever it is that you’re trying to build, and connect with, really understanding how they describe what they need, or how they describe what they want, super important. Because if indeed you can meet those needs, you want to be using their words, and I’m going to teach you how to identify the words and how to incorporate those. And again, this can be whether you’re writing copy for your website, whether this is like a bio on your LinkedIn profile, whether these are social media posts, it might even be just talking about what you do with your colleagues or during network opportunities.

And so we’re going to talk about how you figure out also, not only what your intended target audience, right patients, your clients, your bosses, your colleagues, what words they’re using, so you can use them to I will also show you how to figure out what’s already working for people who are already having the kind of success that you want to have. So you don’t have to reinvent that wheel. And I’m going to show you all of the many, many free resources around you. That will simply tell you the right words to use.

This does not have to be a complete from scratch activity, your thinking is going to be from scratch. But there are so many resources, it doesn’t really need to be much of a guessing game you can you can learn so much from what’s right in front of your eyes, including the right words and the right hashtags, if you’re active on social media, and there’s so much free information that you can get just from search engines that’s literally right in front of your eyes. And you’ve got to understand what you can learn from search engines about the right words depending on your purpose.

And if you have been kind of zoning out, come back with me here. There is a different set of words to use if you’re trying to provide education, for example, versus if you’re trying to sell something or get more patients and clients into your practice. Depending upon the purpose of your communication, there’s an entirely different set of words that you will likely want to use. And Google can tell you this. So that’s what we’re going to cover in module two.

Okay, module three builds from that. And it’s all about website strategy. websites are incredibly easy to make these days, you can do it yourself in about 20 minutes, you can hire somebody to do it at very, very low cost. I know many of you don’t want to do it. I mean, some of you already have your own websites. Many of you totally intend to outsource this, and that is fine. But I strongly recommend that you understand the strategy that you’re going to ask someone else to build for you. That is just common sense. Otherwise, you will get something that might look beautiful, but doesn’t accomplish the goals. So there are a lot of existing websites out there as well that you can leverage or use in lieu of your own freestanding website in the meantime.

I’m going to show you how to do that. And I’m going to show you exactly what to put on your website. And this is where so many of my colleagues and former students have gotten stuck in the past. They get all excited. To launch their site, but then they soon realize that really no one’s visiting the site, or the visitors who come leave really quickly. And this all leads to the website not accomplishing its goals. And in fact, they hadn’t really thought through that either. What our like? What are the goals of the website?

What is the website supposed to do? So this module is going to get you very clear and streamlined on that so you won’t be overwhelmed. Because as you know, once it comes to design options and content options, there’s a bajillion things you could put on your website. There’s plenty of fancy bells and whistles, most of which You do not need and also are not necessarily linked to the effectiveness of your website. So we are going to focus there to make sure that you have the most important things that get the goals achieved, that your website has, and that you can move forward sort of decisively in a way that gets results.

And then obviously, once it becomes successful, if you wish to scale it and make it fancier you can always do that. And again, you can always ask and hire people to help you with this. But you yourself need to understand the website strategy or you will not be able to help whoever you hire, deliver what exactly it is that you want.

You have to remember that anybody that hires you is not going to know you, as well as you know you. And they’re not going to know your goals, as well as you know those goals. So you really do have to be the one who drives this, even if you’re hiring someone else to do a large chunk of the actual design or copywriting.

Okay, then we get into module four, this is all about search engine optimization. And if that’s a totally foreign word to you, no worries. All I want you to really take away right now is to understand that search engines are basically universal Matchmaker, you’ve heard me say this before. It helps people who are looking for something, find that thing.

And if you want to be found, you have to understand how the search engine works. So you’re going to take all the things that you have developed in terms of what is your business model, what is your business, who are you trying to help and all of your keyword strategy and all of your websites strategy and then you’re going to figure out how to let Google know exactly what you’re all about.

Google, and the other search engines are the ones that put you in front of the right people that patients, the clients, the bosses, the colleagues that are the best match for you. So search engine optimization is not only about your online brand management, it is also your reputation management. So it is important to help you get found for the right opportunities, in fact, you’ve probably heard me say before, is that backbone of your opportunity magnet, so that you don’t have to go chasing professional opportunities as much and they will just come to you. But in addition, it is the backbone of your reputation management. So this is again, one thing that holds a lot of doctors back.

People are worried and fearful about doing it wrong, making mistakes online. So this is definitely an area where you either may not have known or just didn’t believe that you really do have a lot of influence over what shows up about you online and the order in which it shows So what’s on the first page, what’s on the next page? What’s on page 15. So if your own personal highlight reel, you know, the things that you would want everyone to know about you that you have legitimately done, right, this is a truthful representation of yourself. And it’s a representation of the things that are most important to you. If this is not well represented on search engines, there’s a lot that you can do about it.

And I’m going to teach you how. And again, you need to know how even if you intend to outsource this, you can do a quick search online to find SEO or search engine optimization services. But I promise you, hiring many of those companies, in many ways is like throwing money down the drain. If you don’t already know what you want to be known for. Again, you’re the one who knows you, you’ve got to be the one who sets the strategy. So once you understand that really, really deeply, then yes, you can outsource. And you can have a much more productive discussion as a client, right, who can give specific direction to the person you’re out.

Same with or the or the agency. But if you just ask someone to SEO your website, that is it’s a totally meaningless concept unless you yourself have first established what it is that you want to be found for. And know that you can deliver on the other end of that. Also, knowing what it is that you want to be found about you when people Google your name, that you’re the only one who can determine that so please don’t make the mistake of just hiring company you’ll be absolutely throwing money away.

Okay, module five social media for business. Now, I know some of you are rolling your eyes already. But look, in my experience. The doctors are either way overexposed on social media, meaning they really are not representing themselves in the most professional light, or they are kind of totally absent, right?

They view social media as either a risk or a waste of time. They’re quite fearful about social media and they’re skeptical that it has any value. So this module is going to set you straight on exactly what you should be doing. on social media for the sake of your professional goals, obviously, on your own personal time, you can do it everyone. But you’ve got to recognize that there is nothing really private or personal on social media. So it has to at least be consistent with how you represent yourself as a professional.

But more than that, there’s a huge difference between just sort of being on social media participating in social media, as a friend, as a colleague, as a consumer, compared to what you’ll be learning in this module. This is entirely different. Learning how to use social media confidently and effectively to grow your practice or, again, achieve that thought leadership platform and really advance your professional goals. It’s just completely completely different.

I mean, for one thing we’re going to be talking about where you should not be on social media. And this is not a one size fits all. It’s not some sort of mystery thing, but it’s how you can figure out exactly where you should not be spending your time. That in and of itself is very helpful. And just like the prior modules, again, even if you intend to outsource this, and you might, that’s a totally appropriate activity that you might have somebody help with in terms of PR or advertising, and how you show up on social media.

But there are definitely some places you should not be on social media that are a waste of time, no matter what you hear from other people’s successes. It will also help you to understand your goal on social media, which is different, you know, it will differ for everybody. And it’s important that you know that in the same way that you have to know your website’s goals. So if you couldn’t articulate right now, what you intend your website to do, or what you intend your social media account to do, specifically, not just I want more followers, or I want more engagement, but at the end of all of that, what do you expect for it to do that has to be a clear strategic decision. And so therefore, your posts have to align with that.

So we’ll talk about that. We’re going to talk about how to lead video, because that’s all the rage these days, as you know, and super important to be comfortable on video to know how to use live video to know how to hack around live video so that you can take advantage of live video and the algorithms on things that are pre recorded. important to understand how to set yourself up for success for engagement on both video as well as audio like podcast kind of things. And understand really just the basic principles of how to get that type of content done. Whether you’re making it yourself or whether you’re having someone else make it so that it’s a true representation on video, just like the keywords need to really match with the you know the language that your intended customer or your intended future boss, you’re intending colleague, the words have to really match and click with them.

The video tone needs to also the podcast or whatever it is that you’re using. These things need to match. So that’s an important thing we’re gonna be talking about. We will also talk about how to network for business on social media, so not only to just advertise, which is, you know, both paid and free, right, don’t forget grassroots free word of mouth. Really, really, social media, when done well can be the most cost effective.

And it can be a free increase of business for you. But even if not, you have a, again, a reputation that needs to be represented there. So even if you don’t intend to overtly advertise something, you know this as a consumer, that if you’re considering working with anybody, any company anything, you’re going to be checking them out. And if they don’t have any social media platforms or websites, or if what they have is pretty sparse, then it does not instill confidence. So you have to look at this from the viewpoint of you know, number one, will your social media go and find you and get you the right clients or help to build you the right network for thought leadership.

And that so that’s one part of the equation and the other part is when people already know about you and they come to check you out, what will they find is what they find they’re going to be what seals the deal in terms of your collaborations or other working together. So we’ll talk about also the difference between just being on social media and really using it to grow your business.

And then finally, module six, this one’s so important, I call it physician specific issues. But as I’ve said many times before, really kind of this whole course is physician specific. That’s what makes it different from other people’s courses, about branding and about, you know, your online representation about social media.

This is very much for physicians, because I know we have our own challenges. So here’s just a little list of the kinds of things you’re gonna learn to do. Well, in module six, you’re going to understand money and you’re gonna understand intellectual property in terms of what you create, and what you are selling on there on social media and how that works out for your partners and for your employer. Really, really important. I know so many physicians who in just the past Or to have gotten seriously burned by their organizations over disputes about you know, what they had built as sort of a thought leadership platform. And we’re now in the stages of monetizing. And their organization said, No, that’s mine.

So that’s really important to understand social media policy, not only your own and best practices there, but that of your organizations and institutions so that you can be sure that you’re not putting yourself in jeopardy. They’re understanding the scope of liability and malpractice because this is a big concern, too. What do you do when your patients are online? They’re finding online what happens when they try to talk to you online? What happens when a prospective patient tries to connect with you online?

What happens when an existing patient tries to connect with you online or what happens when a friend who is a connection online becomes a patient? So understanding all of this, especially in the modern day of telemedicine or in some of the services, particularly I guess, around wellness, I’ve seen sort of additional services to medical practice that focus on stress. reduction in nutrition and things like that, which are paid programs that often live on a digital platform, sort of like an online course. You know, how does malpractice intersect with that kind of thing. If it’s not really not a true medical service, then the all important bad reviews are going to get reviews no matter what, you know, there are reviews of millions and millions of websites that review physicians and your online reputation is super important.

As we’ll learn about in the other modules, those websites are always going to have a lot of Google juice, they’re going to show up at the top, you have to understand how to engage on those. And you have to also understand what you can do in a proactive way. So you’re not playing defense there. We’re going to talk about also pros and cons of various outsourcing was, as we have mentioned so far and how to protect your brand voice, as well as how to respond to trolls, how to respond to those negative reviews online, and how to conduct a thorough and comprehensive online brand. audit, which you should do probably every six months, so that you can figure out what is out there. What are other people seeing? And which of those things do you control or influence? And of those, which ones do you want to see featured more prominently?

And which would you like to see fade off into the background and what you can do about it. So this is a summary, therefore, then of all six modules. And I know that that sounds like a lot, because it is a lot. And that’s how you know, it’s totally value packed, it is quite a bit. And again, even if you decide not to take this course, you should be thinking about all those things. And I hope that you’ll realize that’s a huge endeavor to go searching all that out piecemeal, you know, from here and just getting kind of random bits of advice or putting together some Yahoo and Google searches to try to answer these questions for you.

If you are a longtime listener, if you’ve taken any of my other stuff, I hope you have the confidence to know that once you have completed the branding prescription, you’re going to have those tools all the time. information that you need to really grow and thrive professionally.

You’ll know the value of being online, you’ll know how to do it. Well, you’ll know what activities give you that return on your investment. And you’ll know how to navigate these pitfalls. We’re just going to discuss them right up out front. We’ll discuss them head on.

We’ll also talk by the way, I didn’t even mention this, but this is part of something all physicians need to know, especially those who are using social media to grow their thought leadership and their influencer status. You’ve got to understand what the FDA and the Federal Trade Commission have to say about your posts online. You do have responsibilities, there are rules and regulations that apply to you. And you’ve got to know what they are so that you don’t get in trouble and so you don’t lose your hard earned money. If that is one of the ways in which you’re monetizing.

Alright, so anyway, I want you to have all the confidence to show up effectively, you are a healthcare leader in the virtual space, you are going to have all the tools that you need to in this Crazy digital world ever evolving. Even when people go back to more normal activities, you will be established as a healthcare leader in the virtual space, you’ll be a leader who has a powerful professional brand presence. And that’s going to enable you to continue doing the work that matters so much to so many people, it’s going to be the right work because it’s going to matter to you.

And it’s going to be impactful for others because it’s going to be solving their problems, and really meeting their needs. And that is going to be enormously fulfilling back to you. So this is just win, win all around wins, feels great to be doing work that’s important, that is fulfilling to you, and that is truly truly helping others. So there has never been a better time for you to dive into this kind of content and really master it. It makes an enormous difference in your professional leverage in your professional possibilities.

So now is the time. I hope I’ve answered all of your questions in this podcast. If I haven’t, drop me a line, you can always hit me up on my website, on social media or certainly by email. All those links will in the show notes, I really hope that you will join me inside and again, new now 18 units of CME that’s really enormous.

I challenge you to find any other course like this. In this modern professional development topic that offers you 18 CME. It’s really fantastic. You won’t find it anywhere else. It’s totally new and different. It’s also a lot of fun. I hope I’ll see you on the inside. Bye for now.

Thanks for joining me on this episode of the career prescription. Be sure to leave me a review on Apple podcasts or whatever podcast player you’re using to listen today. And definitely send me those questions so I can answer them and give you a shout out on a future episode. Bye for now.

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